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Why Use an Email Update Service?
• Be the first to stay in touch when customers change their email address.
• Find a new email addresses when a current one becomes undeliverable
• Never lose the ability to connect with your customers online
• Avoid a negative impact on the revenue generated from your online database
• Maximize the revenues that would be lost due to changing email addresses.
Email files deteriorate at the rate of 20% or more per year!
Walter Karl Interactive can stop the bleeding and
put you back in touch with your lost email subscribers.
CALL TODAY for more information or to ask about a FREE MATCH TEST! |
About Walter Karl Interactive's Email Update Service
Have many of the email addresses on your customer/subscriber database
become undeliverable?
Just as people move their residence, they also change
their
email address. As this
happens, you lose the ability to connect with your
customers
online. Over time, this
can have a dramatic impact on the revenue
generated from your online database!
Walter Karl Interactive is able to take your
outdated email addresses (or "bounces")
and can provide you with a new email
address for that individual.
With email files deteriorating at the rate of 20% or more per year, we can help
put
you back in touch with your previous email subscribers and help reduce
lost
revenues due to changing email addresses.
Why should you work with Walter Karl Interactive
With Walter Karl Interactive's exclusive Simultaneous Multi-Vendor
Approach,
we
can dramatically increase the results of your Email Updated program by
coordinating the processing of your file with other providers.
Your results can
increase by as much as 100%, while you will
still
only have one
point of contact,
on agreement and one invoice to worry about. Best of all, there is no delay in the
turnaround time for your project.
Our database currently has approximately 140 million records. The
database is
derived from multiple sources; including permission-based websites
and survey
responses. The database is updated monthly.
Each record includes name, physical
address, e-mail address and are 100%
permission based.
Email Suppression Service
Are you unsure of the delivery status of your email addresses? Would you like to
improve delivery of your campaigns and maintain good ISP relationships?
Delivery 'glitches' can cause email addresses to be assigned incorrect delivery
status codes. If one of your campaigns suffered a short-term block, many ISPs will
reply with hard-bounce code. Improper coding of your emails will cause significant
revenue losses.
Simply remailing your had-bounces may sound like a valid solution, but sending
campaigns with a high hard-bounce rate can lead to further blocking by the ISPs.
Before you send a validation campaign, use Walter Karl Interactive's Email
Suppression Service to help reduce your risk.
Walter Karl Interactive maintains a Global Suppression file that contains email
addresses that are known to be undeliverable, as well as other email addresses
that should not be used in any email campaigns. By submitting your email
database for this service, Walter Karl Interactive will return the records that match
our Suppression file, along with the match identifiers:
• Hard Bounce - Emails already known to be undeliverable
• Complainer - individuals that has complained or pressed an automated
complaint button
• DMA Do-Not-Email file - These are individuals that have registered on the
DMA's Do-Not-Email registry.
This process won't identify every bad email on your file, but any identification of emails you should not broadcast will greatly reduce your risk.
Email Hygiene Services
Part of Walter Karl Interactive's Email Update Service includes data correction and
delivery verification processing.
Using the vast amount of information compiled by
Walter Karl Interactive,
we have
been able to identify virtually every possible
typographic input error made for all
the major misspellings, and missing characters
in the domain name & extension.
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